bankwest.com.au Overview
Alexa Rank
19,080
Daily Pageviews per Visitor
4.9
Daily Time on Site
5:00
Bounce Rate
13.3%
Search Traffic
14%
Total Sites Linking In
402
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
87.7% |
|
United States |
2.0% |
|
Pakistan |
1.0% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
229 |
|
United States |
121,061 |
|
Pakistan |
41,289 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
bankwest |
25.33% |
|
bankwest online banking |
13.55% |
|
bankwest login |
11.66% |
|
bankwest online |
6.01% |
|
bank west |
1.78% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 7,006 | |
| 12,077 | |
| 18,653 | |
| 43,790 | |
| 63,577 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 1,913 | 7 | |
| 562 | 16 | |
| 73 | 17 | |
| 59 | 5 | |
| 34 | 27 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
fixed income |
0 | 0 |
|
financial markets |
0 | 0 |
|
interest rates |
7 | 12 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
pre approval for mortgage |
42 | 23 |
|
personal loan interest rates |
41 | 37 |
|
currency converter |
40 | 70 |
|
home loan deposit calculator |
40 | 9 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
bank of melbourne |
26 | 40 |
|
car loan calculator |
68 | 65 |
|
me bank |
61 | 39 |
|
westpac |
57 | 56 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
pay id |
57 | 58 |
|
online bank account |
52 | 72 |
|
online banking |
50 | 72 |
|
how to pay with payid |
48 | 16 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
what is refinancing |
26 | 1.01% |
|
netbank log on |
33 | 0.44% |
|
interest calculator |
57 | 0.02% |
|
get sms code |
20 | 1.53% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 19.2% | |
| 17.9% | |
| 15.6% | |
| 14% | |
| 12.9% |
| Website | Referral Sites |
|---|---|
| 2.4 k | |
| 2.1 k | |
| 1.1 k | |
| 402 | |
| 241 |
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