boq.com.au Overview
Alexa Rank
64,640
Daily Pageviews per Visitor
2.0
Daily Time on Site
4:18
Bounce Rate
14.9%
Search Traffic
18.1%
Total Sites Linking In
501
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
92.8% |
|
United States |
1.7% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
774 |
|
United States |
299,554 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
boq |
20.97% |
|
boq login |
15.46% |
|
bank of queensland |
15.2% |
|
bank of qld |
6.15% |
|
boq internet banking |
2.73% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 43,859 | |
| 18,963 | |
| 12,240 | |
| 728,724 | |
| 18,817 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 562 | 16 | |
| 98 | 3 | |
| 73 | 17 | |
| 72 | 7 | |
| 3 | 4 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
foreign exchange market |
2 | 3 |
|
fixed income |
0 | 0 |
|
financial markets |
37 | 2 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
lvr |
34 | 32 |
|
payid |
33 | 31 |
|
term deposit rates |
33 | 27 |
|
what is an offset account |
33 | 10 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
westpac |
57 | 56 |
|
bank of melbourne |
26 | 40 |
|
st george bank |
18 | 39 |
|
heritage bank |
49 | 46 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
loan for business |
38 | 66 |
|
online business loan |
36 | 63 |
|
apply for unsecured loan online |
34 | 55 |
|
pay anyone |
30 | 60 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
smsf loan comparison |
7 | 4.93% |
|
first home owners grant |
23 | 1.74% |
|
extra repayment calculator |
16 | 4.69% |
|
first home buyer grant nsw |
10 | 3.39% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 36.4% | |
| 18.8% | |
| 18.1% | |
| 16% | |
| 14.2% |
| Website | Referral Sites |
|---|---|
| 2.1 k | |
| 1.1 k | |
| 501 | |
| 112 | |
| 41 |
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