ubank.com.au Overview
Alexa Rank
68,433
Daily Pageviews per Visitor
6.8
Daily Time on Site
5:01
Bounce Rate
19.2%
Search Traffic
29.6%
Total Sites Linking In
134
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
59.3% |
|
Netherlands |
2.6% |
|
Singapore |
1.2% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
1,422 |
|
Netherlands |
20,318 |
|
Singapore |
25,523 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
ubank |
29.9% |
|
ubank login |
24.04% |
|
u bank |
3.93% |
|
ubank usaver |
3.32% |
|
ubankonline |
2.2% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 166,374 | |
| 45,817 | |
| 18,932 | |
| 44,572 | |
| 25,640 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 673 | 1 | |
| 51 | 3 | |
| 41 | 0 | |
| 34 | 27 | |
| 34 | 12 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
financial institutions |
3 | 7 |
|
interest rates |
14 | 20 |
|
home loans |
18 | 15 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
how much can i borrow |
43 | 32 |
|
borrowing power calculator |
43 | 22 |
|
commercial property loan |
38 | 24 |
|
stamp duty calculator |
36 | 41 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
term deposit calculator |
60 | 23 |
|
balance transfer credit card |
70 | 42 |
|
compare term deposit rates |
50 | 8 |
|
ing term deposit |
11 | 14 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
what is comparison rate |
38 | 51 |
|
comparison rate |
36 | 51 |
|
best mortgage broker |
32 | 58 |
|
home loan comparison |
31 | 61 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
buying a second home |
24 | 1.7% |
|
ubank review |
15 | 3.12% |
|
granny flat |
28 | 0.79% |
|
rent calculator |
40 | 0.16% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 87.8% | |
| 77.8% | |
| 67.3% | |
| 29.6% | |
| 18.2% |
| Website | Referral Sites |
|---|---|
| 346 | |
| 241 | |
| 218 | |
| 134 | |
| 132 |
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