yourmortgage.com.au Overview
Alexa Rank
301,574
Daily Pageviews per Visitor
1.3
Daily Time on Site
2:25
Bounce Rate
71.7%
Search Traffic
82.7%
Total Sites Linking In
346
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
85.2% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
8,494 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
mortgage calculator |
5.26% |
|
mortgage repayment calculator |
3.26% |
|
home loan calculator |
2.42% |
|
capital gains tax calculator |
2.09% |
|
lmi calculator |
1.7% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 115,587 | |
| 246,722 | |
| 194,479 | |
| 49,240 | |
| 114,876 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 674 | 1 | |
| 346 | 3 | |
| 70 | 11 | |
| 52 | 3 | |
| 41 | 0 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
mortgage broker |
52 | 11 |
|
home loans |
222 | 3 |
|
interest rates |
149 | 4 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
mortgage broker sydney |
46 | 15 |
|
low doc home loans |
43 | 15 |
|
low doc loan |
38 | 11 |
|
low doc loans |
38 | 11 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
car loan calculator |
68 | 65 |
|
car loan |
74 | 48 |
|
personal loan |
73 | 52 |
|
credit card |
73 | 55 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
best mortgage broker |
49 | 58 |
|
best investment loans |
41 | 57 |
|
best mortgage broker near me |
40 | 62 |
|
how to find best mortgage broker |
39 | 57 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
best mortgage rates |
42 | 0.12% |
|
australian housing market |
22 | 2.55% |
|
hsbc australia |
36 | 0.28% |
|
how much money do you need to buy a house |
21 | 2.48% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 82.7% | |
| 75% | |
| 70% | |
| 58.1% | |
| 52.2% |
| Website | Referral Sites |
|---|---|
| 346 | |
| 279 | |
| 245 | |
| 218 | |
| 132 |
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