macquarie.com.au Overview
Alexa Rank
25,246
Daily Pageviews per Visitor
5.3
Daily Time on Site
5:11
Bounce Rate
20.7%
Search Traffic
20%
Total Sites Linking In
488
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
89.0% |
|
United States |
1.8% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
383 |
|
United States |
190,628 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
macquarie bank |
13.77% |
|
macquarie |
11.34% |
|
macquarie bank login |
7.22% |
|
business purpose |
2.78% |
|
macquarie group |
2.61% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 71,275 | |
| 45,732 | |
| 118,543 | |
| 12,204 | |
| 7,043 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 307 | 8 | |
| 305 | 11 | |
| 51 | 3 | |
| 34 | 27 | |
| 33 | 31 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
bank accounts |
2 | 141 |
|
savings accounts |
5 | 57 |
|
financial services |
10 | 64 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
offset account calculator |
34 | 14 |
|
offset calculator |
29 | 30 |
|
borrowing power calculator |
29 | 22 |
|
fhsss |
29 | 10 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
first home buyers grant |
51 | 24 |
|
term deposit rates |
57 | 27 |
|
term deposit calculator |
60 | 23 |
|
lvr |
57 | 32 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
macquarie bank login online |
24 | 7 |
|
macquarie online banking |
24 | 12 |
|
where can i buy |
23 | 71 |
|
buying first home |
23 | 71 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
shemara wikramanayake |
25 | 0.85% |
|
macquarie group limited |
19 | 2.27% |
|
com bank |
30 | 0.39% |
|
reportable superannuation contributions |
19 | 2.25% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 77.7% | |
| 31.4% | |
| 21.9% | |
| 20% | |
| 17.6% |
| Website | Referral Sites |
|---|---|
| 1.2 k | |
| 676 | |
| 488 | |
| 241 | |
| 132 |
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