santander.co.uk Overview
Alexa Rank
6,548
Daily Pageviews per Visitor
3.4
Daily Time on Site
6:34
Bounce Rate
11.1%
Search Traffic
13.9%
Total Sites Linking In
1,350
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
88.8% |
|
United States |
1.7% |
|
Spain |
1.4% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
227 |
|
United States |
86,186 |
|
Spain |
10,273 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
santander online banking |
19.04% |
|
santander |
17.91% |
|
santander login |
6.34% |
|
santander bank |
5.08% |
|
santander uk |
3.48% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 5,195 | |
| 22,041 | |
| 6,617 | |
| 4,034 | |
| 5,040 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 4,467 | 3 | |
| 851 | 24 | |
| 468 | 23 | |
| 130 | 50 | |
| 19 | 3 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
current account |
63 | 29 |
|
online banking |
134 | 22 |
|
financial conduct authority |
79 | 8 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
buy to let mortgage calculator |
35 | 24 |
|
car loan calculator |
33 | 65 |
|
car finance calculator |
33 | 47 |
|
apply for credit card |
33 | 38 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
santander consumer |
63 | 41 |
|
www santander |
50 | 17 |
|
banco de santander |
61 | 24 |
|
santander empresas |
58 | 37 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
online banking |
50 | 72 |
|
open bank account online |
46 | 70 |
|
how much mortgage can i get |
46 | 65 |
|
open bank account online uk |
44 | 60 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
uk mortgage rates |
17 | 3.64% |
|
santaner |
21 | 2.95% |
|
mortgages rates |
19 | 4.43% |
|
santander us |
25 | 1.63% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 33.6% | |
| 26.7% | |
| 25.8% | |
| 23.8% | |
| 13.9% |
| Website | Referral Sites |
|---|---|
| 2.7 k | |
| 1.9 k | |
| 1.4 k | |
| 1.2 k | |
| 101 |
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