nhsx.nhs.uk Overview
Alexa Rank
100,936
Daily Pageviews per Visitor
1.3
Daily Time on Site
1:43
Bounce Rate
44.3%
Search Traffic
3.3%
Total Sites Linking In
1,043
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
82.0% |
|
United States |
3.7% |
|
Ireland |
1.1% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
1,943 |
|
United States |
202,893 |
|
Ireland |
15,837 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
nhs covid pass |
21.85% |
|
nhs login |
3.82% |
|
nhsx |
2.51% |
|
eu digital covid certificate |
2.51% |
|
covid pass |
2.09% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 149,928 | |
| 13,929 | |
| 727,706 | |
| 2,501,880 | |
| - |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 429 | 130 | |
| 298 | 1,592 | |
| 3 | 11 | |
| 1 | 1 | |
| 1 | 0 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
technical problem |
0 | 0 |
|
spread of coronavirus |
0 | 0 |
|
contact tracing |
4 | 265 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
nhs account |
27 | 9 |
|
nhs app login |
24 | 16 |
|
nhs log in |
22 | 13 |
|
nhs account login |
21 | 9 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
nhs vaccine |
15 | 29 |
|
nhs wales |
59 | 17 |
|
covid passport uk |
58 | 16 |
|
nhs vaccination |
15 | 16 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
nhs login online |
27 | 13 |
|
online nhs covid pass service |
26 | 13 |
|
nhs online login |
20 | 43 |
|
nhs website |
19 | 52 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
nhs covid login |
9 | 4.85% |
|
ig panel |
21 | 0.83% |
|
nhs covid |
18 | 1.68% |
|
nhs digital passport |
9 | 4.02% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 45.7% | |
| 14.3% | |
| 3.3% | |
| 0.9% | |
| Website | Referral Sites |
|---|---|
| 3.9 k | |
| 1 k | |
| 301 | |
| 82 |
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