login.nhs.uk Overview
Alexa Rank
13,829
Daily Pageviews per Visitor
1.5
Daily Time on Site
1:07
Bounce Rate
60.1%
Search Traffic
0.8%
Total Sites Linking In
82
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
91.6% |
|
United States |
2.0% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
180 |
|
United States |
57,804 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
nhs login |
44.86% |
|
nhs app login |
4.53% |
|
nhs log in |
4.33% |
|
nhs email login |
3.97% |
|
how to change nhs home address |
3.12% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 8,560 | |
| 36,737 | |
| 160,823 | |
| 105,139 | |
| 8,240,632 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 429 | 130 | |
| 52 | 15 | |
| 3 | 11 | |
| 1 | 0 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
covid-19 response |
0 | 0 |
|
mobile phones |
1 | 21 |
|
social care |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
nhs covid pass |
26 | 33 |
|
nhs login covid pass |
21 | 11 |
|
nhs covid pass letter |
20 | 12 |
|
nhs covid letter |
20 | 10 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
nhs uk |
18 | 31 |
|
nhs covid vaccine |
9 | 29 |
|
nhs vaccine |
15 | 29 |
|
nhs letter |
25 | 5 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
nhs login online |
36 | 13 |
|
nhs online login |
29 | 43 |
|
how to get nhs covid pass |
19 | 26 |
|
online nhs covid pass service |
19 | 13 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
nhs.net email |
15 | 2.77% |
|
helpcentre |
13 | 3.3% |
|
nhs england email sign in |
14 | 2.45% |
|
nhs covid login |
9 | 3.13% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 18.4% | |
| 13.6% | |
| 3.8% | |
| 0.8% | |
| 0.2% |
| Website | Referral Sites |
|---|---|
| 1 k | |
| 578 | |
| 571 | |
| 301 | |
| 82 |
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