kiwibank.co.nz Overview
Alexa Rank
23,845
Daily Pageviews per Visitor
7.5
Daily Time on Site
5:18
Bounce Rate
13.1%
Search Traffic
14.3%
Total Sites Linking In
482
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
New Zealand |
68.9% |
|
Colombia |
5.9% |
|
Australia |
3.2% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
New Zealand |
47 |
|
Colombia |
4,588 |
|
Australia |
10,123 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
kiwibank login |
40.02% |
|
kiwibank |
16.88% |
|
kiwi bank |
2.4% |
|
ib kiwi bank |
1.42% |
|
kiwi bank login |
1.4% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 33,531 | |
| 18,717 | |
| 14,707 | |
| 14,512 | |
| 68,596 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 143 | 4 | |
| 81 | 7 | |
| 47 | 11 | |
| 42 | 16 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
online banking |
5 | 15 |
|
banking |
14 | 6 |
|
new zealand |
24 | 4 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
currency converter |
53 | 70 |
|
usd to nzd |
49 | 51 |
|
kiwisaver calculator |
44 | 15 |
|
kiwisaver withdrawal |
42 | 16 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
anz term deposit rates |
52 | 23 |
|
anz term deposit |
48 | 13 |
|
bnz login |
11 | 39 |
|
anz login |
25 | 49 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
online banking |
51 | 72 |
|
how much loan can i get for a house |
51 | 61 |
|
online home loan application |
46 | 63 |
|
asb online banking |
45 | 8 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
fixed rate |
23 | 1.37% |
|
investment calculator |
54 | 0.02% |
|
home loans |
41 | 0.14% |
|
personal loan |
52 | 0.02% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 17.6% | |
| 14.3% | |
| 12.9% | |
| 12.8% | |
| 11.8% |
| Website | Referral Sites |
|---|---|
| 633 | |
| 622 | |
| 601 | |
| 582 | |
| 482 |
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