kaspersky.it Overview

Alexa Rank

299,312

Daily Pageviews per Visitor

1.9

Daily Time on Site

2:19

Bounce Rate

52.1%

Search Traffic

40.6%

Total Sites Linking In

325

Traffic Statistics

Audience Geography

Italy
Others
Visitors by Country Site Traffic

Italy

 91.4%
Rankings by Country Alexa Rank #

Italy

 2,132

Keyword Analysis

Top Keywords

kaspersky
kaspersky internet security
kaspersky 2022
kaspersky total security
kaspersky password manager
Top Keywords Search Traffic

kaspersky

 17.75%

kaspersky internet security

 4.95%

kaspersky 2022

 4.93%

kaspersky total security

 3.87%

kaspersky password manager

 2.9%

Audience Report

Audience Overlap

Similar sites that share the same visitors and search keywords with this site.

Similar Sites Alexa Rank
294,349
1,186,609
101,747
383,246
73,754

Keyword Opportunities

Keyword Gaps

Keyword Competitors
Traffic		 Search
Popularity

telegram

 35 72

keylogger

 33 45

cyber

 32 46

anti virus

 30 43

These keywords are driving traffic to competitors, but not to this site.

Easy-to-Rank Keywords

Keyword Relevance to
this site		 Search
Popularity

internet security

 71 39

anti virus

 69 43

kaspersky lab

 73 36

kaspersky safe kids

 63 33

These are popular keywords within this site's competitive power.

Buyer Keywords

Keyword Competitors
Traffic		 Organic
Competition

kaspersky free

 56 59

antivirus free

 50 71

free antivirus

 44 69

kaspersky online scanner

 44 19

These keywords show a high purchase intent.

Optimization Opportunities

Keyword Search
Popularity		 Organic Share
of Voice

spyware

 42 0.15%

social engineering

 46 0.06%

qr code

 61 0%

kaspersky server

 17 3.4%

These are very popular keywords that are already driving some traffic to this site.

Competitive Analysis

Websites Search Traffic
54%
53.5%
40.6%
36.8%
25.7%
Website Referral Sites
771
557
361
325
257

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