england.nhs.uk Overview
Alexa Rank
50,857
Daily Pageviews per Visitor
1.8
Daily Time on Site
2:27
Bounce Rate
62.5%
Search Traffic
65.8%
Total Sites Linking In
9,456
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
71.6% |
|
United States |
3.8% |
|
India |
3.3% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
962 |
|
United States |
109,620 |
|
India |
105,935 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
nhs |
6.24% |
|
111 |
1.62% |
|
nhs england |
1.42% |
|
nhs email |
1.28% |
|
nhs uk |
1.22% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 23,569 | |
| 140,228 | |
| 262,100 | |
| 8,741 | |
| 61,334 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 4,637 | 146 | |
| 2,783 | 81 | |
| 1,809 | 48 | |
| 590 | 19 | |
| 395 | 1,327 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
nhs staff |
511 | 433 |
|
social care |
650 | 415 |
|
nhs england |
1,560 | 172 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
prescription data |
24 | 8 |
|
covid near me |
22 | 19 |
|
cases in my area |
22 | 11 |
|
shmi |
21 | 19 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
trac jobs |
24 | 29 |
|
book covid test |
64 | 27 |
|
minor injuries |
49 | 15 |
|
book pcr test |
27 | 26 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
nhs website |
29 | 52 |
|
nhs number online |
28 | 24 |
|
find my nhs number |
25 | 18 |
|
where to find nhs number |
25 | 9 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
contact us |
50 | 0.02% |
|
icss |
27 | 0.98% |
|
information security policy |
29 | 0.82% |
|
sick role |
19 | 2.84% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 69.3% | |
| 65.8% | |
| 58.7% | |
| 27.2% | |
| 27.1% |
| Website | Referral Sites |
|---|---|
| 9.5 k | |
| 6.2 k | |
| 6.1 k | |
| 2.7 k | |
| 2.4 k |
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