aainsurance.co.nz Overview
Alexa Rank
317,766
Daily Pageviews per Visitor
4.1
Daily Time on Site
5:34
Bounce Rate
24.9%
Search Traffic
39.6%
Total Sites Linking In
94
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
New Zealand |
74.8% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
New Zealand |
585 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
aa insurance |
28.01% |
|
what makes a car a classic? |
13.13% |
|
aa |
6.6% |
|
aa car insurance |
3.51% |
|
aa insurance quote |
2.98% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 476,169 | |
| 372,774 | |
| 308,463 | |
| 124,286 | |
| 816,198 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 237 | 4 | |
| 11 | 0 | |
| 5 | 20 | |
| 5 | 1 | |
| 2 | 1 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
right hand |
0 | 0 |
|
traffic flow |
0 | 0 |
|
new zealand |
4 | 25 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
travel insurance |
47 | 58 |
|
travel insurance nz |
44 | 26 |
|
nz travel insurance |
36 | 14 |
|
travel insurance covid cover |
34 | 8 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
travel insurance |
60 | 58 |
|
life insurance |
68 | 55 |
|
cheap car insurance |
61 | 46 |
|
business car insurance |
61 | 19 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
cheapest car insurance nz |
46 | 51 |
|
compare car insurance nz |
45 | 52 |
|
car insurance comparison nz |
44 | 52 |
|
get a insurance quote |
43 | 52 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
aa travel insurance |
24 | 2.29% |
|
insure |
47 | 0.09% |
|
get a quote |
31 | 0.27% |
|
public liability |
20 | 1.45% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 45.5% | |
| 39.6% | |
| 37.6% | |
| 35.8% | |
| 34.7% |
| Website | Referral Sites |
|---|---|
| 679 | |
| 124 | |
| 118 | |
| 113 | |
| 94 |
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