zalando.de Overview

Alexa Rank

3,654

Daily Pageviews per Visitor

6.8

Daily Time on Site

5:23

Bounce Rate

32.8%

Search Traffic

24.2%

Total Sites Linking In

2,863

Traffic Statistics

Audience Geography

Germany
Japan
United States
Others
Visitors by Country Site Traffic

Germany

86.7%

Japan

2.4%

United States

1.9%
Rankings by Country Alexa Rank #

Germany

126

Japan

11,810

United States

47,833

Keyword Analysis

Top Keywords

zalando
nike
zalando gutschein
adidas
trendyol
Top Keywords Search Traffic

zalando

10.37%

nike

0.61%

zalando gutschein

0.59%

adidas

0.58%

trendyol

0.49%

Audience Report

Audience Overlap

Similar sites that share the same visitors and search keywords with this site.

Similar Sites Alexa Rank
39,830
33,074
1,953
57,012
18,523

Social Engagement

Websites Total Articles Engagement
24 8
21 21
13 5
Topic Total Articles Engagement

cloud services

0 0

microservice

0 0

online shop

1 1

Keyword Opportunities

Keyword Gaps

Keyword Competitors
Traffic
Search
Popularity

otto

32 53

creation l

31 36

otto versand

30 36

heine mode

30 22

These keywords are driving traffic to competitors, but not to this site.

Easy-to-Rank Keywords

Keyword Relevance to
this site
Search
Popularity

zara

22 71

aboutyou

53 42

kapten and son

52 29

steppjacke

52 10

These are popular keywords within this site's competitive power.

Buyer Keywords

Keyword Competitors
Traffic
Organic
Competition

esprit online

44 52

otto.de online shop

41 53

benetton online shop

40 49

only online shop

39 54

These keywords show a high purchase intent.

Optimization Opportunities

Keyword Search
Popularity
Organic Share
of Voice

skiny

27 2.38%

pretty ballerinas

27 1.11%

verbaudet

29 0.65%

rejina pyo

28 1.11%

These are very popular keywords that are already driving some traffic to this site.

Competitive Analysis

Websites Search Traffic
54.7%
27.1%
24.2%
23%
4%
Website Referral Sites
4.7 k
2.9 k
1.6 k
1.4 k
1.4 k

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