wkow.com Overview
Alexa Rank
126,303
Daily Pageviews per Visitor
2.0
Daily Time on Site
2:49
Bounce Rate
44.0%
Search Traffic
13.5%
Total Sites Linking In
1,156
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
95.4% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
13,933 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
craigslist madison |
5.85% |
|
wkow weather |
3.07% |
|
wkow |
2.94% |
|
scott walker harley davidson |
2.71% |
|
27 news |
2.69% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 139,991 | |
| 46,461 | |
| 46,808 | |
| 183,192 | |
| 496,762 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 77,028 | 21 | |
| 30,431 | 22 | |
| 26,530 | 21 | |
| 19,373 | 16 | |
| 8,189 | 18 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
health officials |
484 | 10 |
|
gov tony evers |
619 | 24 |
|
dane county |
1,703 | 19 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
foxconn wisconsin |
37 | 39 |
|
explosion in sun prairie |
35 | 17 |
|
dave and busters madison |
34 | 25 |
|
wisconsin dnr |
33 | 43 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
sun prairie wisconsin |
70 | 28 |
|
explosion in sun prairie |
63 | 17 |
|
madison rain |
65 | 18 |
|
wisconsin tax holiday |
63 | 26 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
madison night market |
41 | 20 |
|
boston store closing |
39 | 62 |
|
boston store madison |
39 | 26 |
|
boston store |
36 | 63 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
chamberlin rock |
12 | 4.1% |
|
dink |
39 | 0.26% |
|
breaking news |
59 | 0.01% |
|
wisconsin football schedule |
43 | 0.08% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 35.9% | |
| 34.5% | |
| 22.5% | |
| 13.5% | |
| 13.4% |
| Website | Referral Sites |
|---|---|
| 6 k | |
| 2 k | |
| 1.4 k | |
| 1.2 k | |
| 533 |
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