trademe.co.nz Overview
Alexa Rank
3,421
Daily Pageviews per Visitor
8.49
Daily Time on Site
8:16
Bounce Rate
22.7%
Search Traffic
7.7%
Total Sites Linking In
2,795
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
New Zealand |
78.9% |
|
United States |
7.5% |
|
Australia |
5.2% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
New Zealand |
5 |
|
United States |
11,952 |
|
Australia |
1,304 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
trade me |
16.66% |
|
trademe |
8.83% |
|
trademe property |
2.72% |
|
trade me property |
2.13% |
|
trade me jobs |
1.9% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 4,672 | |
| 19,337 | |
| 4,469 | |
| 37,233 | |
| 33,101 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 144,508 | 38 | |
| 3,068 | 5 | |
| 1,001 | 20 | |
| 222 | 13 | |
| 146 | 12 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
alert levels |
50 | 9 |
|
auckland |
254 | 5 |
|
new zealand |
218 | 4 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
warehouse stationery |
35 | 43 |
|
new zealand |
34 | 60 |
|
the warehouse |
29 | 48 |
|
warehouse stationary |
29 | 27 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
bunnings |
70 | 59 |
|
kiwibuild |
46 | 27 |
|
winston peters |
56 | 27 |
|
amazon new zealand |
18 | 33 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
cheap rugs nz |
28 | 57 |
|
buy kindle |
27 | 71 |
|
buy office chair |
26 | 69 |
|
3d printers for sale nz |
26 | 42 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
home mart |
23 | 1.38% |
|
holden monaro |
25 | 1.35% |
|
reception desk |
39 | 0.18% |
|
caravans |
30 | 1.42% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 26.2% | |
| 23.6% | |
| 14.2% | |
| 13.5% | |
| 7.7% |
| Website | Referral Sites |
|---|---|
| 14.1 k | |
| 2.8 k | |
| 1.3 k | |
| 463 | |
| 279 |
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