skyscanner.com.au Overview
Alexa Rank
17,737
Daily Pageviews per Visitor
5.7
Daily Time on Site
5:48
Bounce Rate
14.4%
Search Traffic
36.4%
Total Sites Linking In
318
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
81.8% |
|
United States |
2.0% |
|
Germany |
1.5% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
204 |
|
United States |
125,681 |
|
Germany |
28,039 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
skyscanner |
11.95% |
|
singapore airlines |
2.57% |
|
sky scanner |
1.92% |
|
cheap flights |
1.48% |
|
tigerair |
0.88% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 81,527 | |
| 43,051 | |
| 37,979 | |
| 43,096 | |
| 104,242 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 539 | 1 | |
| 54 | 1 | |
| 29 | 3 | |
| 23 | 3 | |
| 1 | 3 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
traditional owners |
0 | 0 |
|
aboriginal |
1 | 6 |
|
strait |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
flight centre |
40 | 49 |
|
webjet |
38 | 51 |
|
travel deals |
38 | 42 |
|
brisbane to uluru |
37 | 10 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
holiday packages |
62 | 34 |
|
flight centre |
57 | 49 |
|
holiday deals |
63 | 25 |
|
bali holiday packages |
63 | 19 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
cheap flights |
70 | 70 |
|
cheap flights to delhi |
61 | 63 |
|
cheap flights to india |
57 | 64 |
|
cheap flights to los angeles |
57 | 64 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
airscanner |
23 | 2.13% |
|
flights to fiji |
29 | 0.79% |
|
flights to mauritius |
21 | 1.46% |
|
gold coast to sydney |
15 | 4.71% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 59.2% | |
| 57.8% | |
| 41.7% | |
| 37.3% | |
| 36.4% |
| Website | Referral Sites |
|---|---|
| 558 | |
| 557 | |
| 319 | |
| 318 | |
| 101 |
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