salomon.com Overview
Alexa Rank
22,776
Daily Pageviews per Visitor
4.3
Daily Time on Site
3:23
Bounce Rate
34.3%
Search Traffic
50.8%
Total Sites Linking In
2,920
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
23.4% |
|
Germany |
9.4% |
|
United Kingdom |
8.3% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
12,767 |
|
Germany |
6,050 |
|
United Kingdom |
6,373 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
salomon |
9.75% |
|
salomon shoes |
4.16% |
|
salomon boots |
1.35% |
|
salomon speedcross 4 |
1.09% |
|
salomon trail running shoes |
0.92% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 7,146 | |
| 5,046 | |
| 24,672 | |
| 76,264 | |
| 69,222 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 1,353 | 23 | |
| 1,186 | 24 | |
| 938 | 9 | |
| 387 | 52 | |
| 158 | 43 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
expedited shipping |
75 | 153 |
|
industry partners |
132 | 99 |
|
skiing |
113 | 24 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
arcteryx |
40 | 52 |
|
ski jackets |
37 | 30 |
|
patagonia |
36 | 67 |
|
arc'teryx |
36 | 48 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
north face |
29 | 61 |
|
merrell |
28 | 54 |
|
asics |
14 | 59 |
|
arcteryx |
33 | 52 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
hiking shoes for men |
43 | 66 |
|
hiking shoes for women |
42 | 64 |
|
hiking boots for men |
39 | 61 |
|
hiking boots for women |
36 | 33 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
kids hiking shoes |
24 | 1.57% |
|
ski goggles |
32 | 0.5% |
|
how to clean hiking boots |
18 | 4.65% |
|
ultra pro |
38 | 0.27% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 50.8% | |
| 48% | |
| 46.4% | |
| 33.3% | |
| 24.9% |
| Website | Referral Sites |
|---|---|
| 2.9 k | |
| 2.1 k | |
| 2 k | |
| 1.3 k | |
| 829 |
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