royalmail.com Overview
Alexa Rank
2,854
Daily Pageviews per Visitor
2.5
Daily Time on Site
3:44
Bounce Rate
46.5%
Search Traffic
23.8%
Total Sites Linking In
7,571
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
69.6% |
|
United States |
4.4% |
|
Japan |
3.0% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
73 |
|
United States |
11,674 |
|
Japan |
4,942 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
royal mail tracking |
17.81% |
|
royal mail |
6.38% |
|
click and drop |
5.88% |
|
royal mail canada |
4.1% |
|
royal mail click and drop |
1.6% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 34,316 | |
| 34,125 | |
| 24,239 | |
| 15,216 | |
| 1,847 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 1,349 | 3 | |
| 767 | 151 | |
| 610 | 27 | |
| 443 | 14 | |
| 146 | 12 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
data protection |
24 | 2,137 |
|
uk residents |
21 | 2,441 |
|
royal mail |
263 | 265 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
express post |
40 | 32 |
|
courier |
35 | 52 |
|
western union |
33 | 69 |
|
uk passport |
33 | 34 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
ups tracking |
8 | 82 |
|
dhl tracking |
63 | 70 |
|
tnt tracking |
58 | 52 |
|
dpd tracking |
57 | 50 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
find postcode |
56 | 64 |
|
find a postcode |
55 | 49 |
|
postage costs |
54 | 62 |
|
find post code |
53 | 64 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
tropical storm gordon |
61 | 0.01% |
|
post office locations |
35 | 0.35% |
|
sw1a 2aa |
23 | 2.12% |
|
nike colin kaepernick |
52 | 0.03% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 53.9% | |
| 24.1% | |
| 23.8% | |
| 19.4% | |
| 13.5% |
| Website | Referral Sites |
|---|---|
| 7.6 k | |
| 5.2 k | |
| 2.5 k | |
| 1.3 k | |
| 918 |
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