auspost.com.au Overview
Alexa Rank
1,847
Daily Pageviews per Visitor
4.27
Daily Time on Site
3:50
Bounce Rate
37.8%
Search Traffic
19.4%
Total Sites Linking In
5,187
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
73.3% |
|
China |
8.1% |
|
United States |
4.7% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
39 |
|
China |
8,007 |
|
United States |
10,321 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
australia post tracking |
9.02% |
|
australia post |
4.88% |
|
auspost tracking |
3.23% |
|
aus post tracking |
1.28% |
|
auspost |
1.06% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 596 | |
| 5,340 | |
| 937 | |
| 523 | |
| 355,849 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 22,856 | 9 | |
| 2,294 | 63 | |
| 610 | 27 | |
| 3 | 143 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
fertile soil |
0 | 0 |
|
mystic |
0 | 0 |
|
good times |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
www |
30 | 64 |
|
seller central |
28 | 56 |
|
apc gates |
28 | 29 |
|
eye massager |
27 | 37 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
tnt tracking |
58 | 52 |
|
dpd tracking |
57 | 50 |
|
global package tracking |
58 | 20 |
|
aramex tracking |
61 | 52 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
seller central |
28 | 66 |
|
seller central australia |
26 | 23 |
|
amazon australia website |
25 | 67 |
|
return shipping label |
23 | 71 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
address |
57 | 0.02% |
|
post office passport renewal |
21 | 3.15% |
|
track delivery |
20 | 1.98% |
|
passport renewal service |
17 | 4.17% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 38.5% | |
| 19.4% | |
| 18.7% | |
| 16.4% | |
| 16.3% |
| Website | Referral Sites |
|---|---|
| 12.2 k | |
| 6.2 k | |
| 5.2 k | |
| 4.3 k | |
| 1.1 k |
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