ptv.vic.gov.au Overview
Alexa Rank
51,009
Daily Pageviews per Visitor
4.8
Daily Time on Site
3:31
Bounce Rate
37.2%
Search Traffic
58.3%
Total Sites Linking In
1,526
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
92.8% |
|
United States |
1.9% |
|
Singapore |
0.8% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
470 |
|
United States |
204,713 |
|
Singapore |
22,863 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
ptv journey planner |
5.65% |
|
myki |
4.99% |
|
ptv |
4.93% |
|
myki login |
3.42% |
|
journey planner |
2.1% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 357,588 | |
| 403,587 | |
| 1,130,885 | |
| 13,953 | |
| 17,406 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 4,761 | 129 | |
| 433 | 68 | |
| 332 | 33 | |
| 237 | 2,166 | |
| 56 | 24 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
princes highway |
6 | 41 |
|
new south wales |
2 | 63 |
|
road closures |
6 | 43 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
vicroads |
16 | 44 |
|
gippsland to melbourne |
16 | 7 |
|
train job |
16 | 6 |
|
vic roads |
15 | 38 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
880 |
65 | 35 |
|
202 |
48 | 38 |
|
254 |
49 | 36 |
|
320 |
65 | 35 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
myki card cost |
23 | 8 |
|
myki cost |
22 | 8 |
|
melbourne free tram zone |
21 | 8 |
|
free tram zone melbourne |
20 | 12 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
425 |
33 | 0.65% |
|
train timetables |
17 | 4.34% |
|
bus timetable |
23 | 2.33% |
|
181 |
31 | 0.76% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 58.3% | |
| 55.9% | |
| 54.6% | |
| 45.8% | |
| 38.2% |
| Website | Referral Sites |
|---|---|
| 1.5 k | |
| 1.4 k | |
| 380 | |
| 239 | |
| 107 |
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