optumbank.com Overview
Alexa Rank
14,077
Daily Pageviews per Visitor
7.4
Daily Time on Site
4:50
Bounce Rate
19.8%
Search Traffic
12.4%
Total Sites Linking In
148
Traffic Statistics
Audience Geography
Visitors by Country | Site Traffic |
---|---|
United States |
98.4% |
Rankings by Country | Alexa Rank # |
---|---|
United States |
2,742 |
Keyword Analysis
Top Keywords
Top Keywords | Search Traffic |
---|---|
optum bank |
29.22% |
optum |
8.87% |
optum hsa |
7.2% |
optum bank hsa |
6.73% |
optumbank |
2.53% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
Similar Sites | Alexa Rank |
---|---|
8,324 | |
23,885 | |
15,944 | |
1,941,310 | |
7,817 |
Social Engagement
Websites | Total Articles | Engagement |
---|---|---|
351 | 6 | |
85 | 4 | |
44 | 14 | |
5 | 6 | |
1 | 1 |
Topic | Total Articles | Engagement |
---|---|---|
health care providers |
0 | 0 |
health care costs |
0 | 0 |
savings accounts |
4 | 7 |
Keyword Opportunities
Keyword Gaps
Keyword | Competitors Traffic |
Search Popularity |
---|---|---|
hsa calculator |
46 | 21 |
hsa calculator 2018 |
38 | 14 |
myhsabankaccount |
36 | 27 |
combine hsa accounts |
36 | 12 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
Keyword | Relevance to this site |
Search Popularity |
---|---|---|
optumid |
54 | 13 |
bank of america hsa |
11 | 45 |
healthsafe |
39 | 26 |
united healthcare eap |
53 | 10 |
These are popular keywords within this site's competitive power.
Buyer Keywords
Keyword | Competitors Traffic |
Organic Competition |
---|---|---|
hsa online |
38 | 54 |
hsa investment options |
34 | 64 |
hsa website |
34 | 54 |
how much does hsa save on taxes |
34 | 67 |
These keywords show a high purchase intent.
Optimization Opportunities
Keyword | Search Popularity |
Organic Share of Voice |
---|---|---|
hsa contribution rules |
24 | 2.02% |
check up tools |
20 | 1.4% |
optum pay login |
14 | 4.43% |
hsa check thing |
19 | 1.58% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
Websites | Search Traffic |
---|---|
20.4% | |
12.4% | |
10.4% | |
8.9% | |
Website | Referral Sites |
---|---|
1.5 k | |
439 | |
352 | |
148 | |
122 |
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