optum.com Overview
Alexa Rank
8,299
Daily Pageviews per Visitor
2.43
Daily Time on Site
1:47
Bounce Rate
55.5%
Search Traffic
8.8%
Total Sites Linking In
1,549
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
90.3% |
|
India |
3.6% |
|
Canada |
0.9% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
1,453 |
|
India |
35,743 |
|
Canada |
16,121 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
optumrx |
10.15% |
|
optum bank |
9% |
|
optum |
7.88% |
|
optumrx login |
7.68% |
|
optum rx |
4.63% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 14,077 | |
| 15,907 | |
| 4,271 | |
| 4,485 | |
| 32,398 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 389 | 29 | |
| 351 | 6 | |
| 10 | 16 | |
| 5 | 6 | |
| 1 | 0 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
center for disease control |
35 | 12 |
|
unitedhealth group |
32 | 7 |
|
health plan |
61 | 2 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
myuhc login |
48 | 43 |
|
united healthcare hsa |
35 | 23 |
|
myaarpmedicare login |
33 | 35 |
|
united healthcare oxford |
32 | 37 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
aarp united healthcare |
14 | 41 |
|
united healthcare ppo |
31 | 25 |
|
united healthcare contact |
21 | 21 |
|
call united healthcare |
62 | 18 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
optumrx online log in |
49 | 11 |
|
united healthcare online |
41 | 19 |
|
uhc online |
38 | 9 |
|
unitedhealthcare online |
36 | 21 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
alka seltzer |
44 | 0.11% |
|
optum health financial |
19 | 3.65% |
|
united healthcare careers |
42 | 0.15% |
|
zoloft |
55 | 0.03% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 12.1% | |
| 8.8% | |
| 8.4% | |
| 7.4% | |
| 3.9% |
| Website | Referral Sites |
|---|---|
| 4.6 k | |
| 1.5 k | |
| 835 | |
| 403 | |
| 148 |
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