uhc.com Overview
Alexa Rank
4,271
Daily Pageviews per Visitor
4.32
Daily Time on Site
3:20
Bounce Rate
21.6%
Search Traffic
7.4%
Total Sites Linking In
4,559
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
92.7% |
|
India |
0.6% |
|
Canada |
0.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
768 |
|
India |
119,216 |
|
Canada |
15,043 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
united healthcare |
18.23% |
|
united health care |
3.66% |
|
unitedhealthcare |
2.63% |
|
unitedhealthcare login |
2.51% |
|
united healthcare login |
2.14% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 4,485 | |
| 9,340 | |
| 8,299 | |
| 45,277 | |
| 15,907 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 389 | 29 | |
| 351 | 6 | |
| 38 | 10 | |
| 1 | 0 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
center for disease control |
40 | 225 |
|
unitedhealth group |
53 | 180 |
|
health plan |
103 | 93 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
optumrx login my account |
31 | 39 |
|
optum sign in |
26 | 24 |
|
optum eps |
23 | 23 |
|
optum payments |
23 | 20 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
march vision |
48 | 24 |
|
over the counter essentials |
51 | 26 |
|
otc-essentials |
51 | 30 |
|
optum provider express |
15 | 28 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
united healthcare online |
57 | 19 |
|
uhc online |
52 | 9 |
|
united healthcare find a doctor |
49 | 50 |
|
unitedhealthcare online |
48 | 21 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
what is rally |
16 | 4.66% |
|
aarp medicare supplement foreign travel |
15 | 3.19% |
|
nj health insurance |
27 | 1.4% |
|
health equity |
54 | 0.04% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 14.2% | |
| 8.8% | |
| 7.4% | |
| 3.9% | |
| 0.6% |
| Website | Referral Sites |
|---|---|
| 4.6 k | |
| 1.5 k | |
| 835 | |
| 489 | |
| 159 |
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