opodo.co.uk Overview
Alexa Rank
53,308
Daily Pageviews per Visitor
2.3
Daily Time on Site
3:10
Bounce Rate
44.6%
Search Traffic
30.4%
Total Sites Linking In
347
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
83.0% |
|
United States |
2.3% |
|
Pakistan |
1.2% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
955 |
|
United States |
182,004 |
|
Pakistan |
52,651 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
opodo |
3.97% |
|
opodo flights |
1.06% |
|
british airways flights |
0.99% |
|
how old do you have to be to fly alone |
0.68% |
|
unaccompanied minors |
0.68% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 64,572 | |
| 43,513 | |
| 17,499 | |
| 15,683 | |
| 3,057 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 56 | 36 | |
| 50 | 19 | |
| 20 | 1 | |
| 13 | 78 | |
| 6 | 2 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
travel guide |
21 | 27 |
|
travel blog |
21 | 27 |
|
travel tips |
21 | 27 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
cheap air flights |
34 | 36 |
|
american airlines |
30 | 83 |
|
cheap airline tickets |
30 | 53 |
|
cheap fly |
30 | 28 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
cathay pacific |
57 | 62 |
|
flight ticket |
70 | 48 |
|
etihad |
19 | 58 |
|
sky scanner |
67 | 56 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
cheap flights |
66 | 70 |
|
cheap flight |
49 | 70 |
|
compare flights |
48 | 64 |
|
cheapest flights |
47 | 65 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
lufthansa uk |
20 | 2.91% |
|
cyprus airways |
35 | 0.28% |
|
middle east airlines |
41 | 0.12% |
|
ethiopia airline |
27 | 1.08% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 43.1% | |
| 39.3% | |
| 33.2% | |
| 31.2% | |
| 30.4% |
| Website | Referral Sites |
|---|---|
| 1.1 k | |
| 570 | |
| 545 | |
| 347 | |
| 236 |
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