kayak.co.uk Overview
Alexa Rank
43,513
Daily Pageviews per Visitor
2.5
Daily Time on Site
2:40
Bounce Rate
37.9%
Search Traffic
38.9%
Total Sites Linking In
1,120
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
80.2% |
|
United States |
4.2% |
|
Spain |
1.4% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
787 |
|
United States |
97,034 |
|
Spain |
24,784 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
kayak |
3.77% |
|
kayak flights |
2.31% |
|
flights |
0.67% |
|
car rental |
0.56% |
|
cheap flights |
0.54% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 21,892 | |
| 64,572 | |
| 53,308 | |
| 80,432 | |
| 15,683 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 845 | 14 | |
| 80 | 11 | |
| 56 | 36 | |
| 20 | 1 | |
| 6 | 2 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
friends and family |
0 | 0 |
|
email addresses |
1 | 1 |
|
expiry date |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
easyjet flights |
45 | 34 |
|
jet2 flights |
44 | 28 |
|
emirates flights |
40 | 39 |
|
last minute |
38 | 50 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
easyjet flights |
14 | 34 |
|
british airways |
30 | 69 |
|
jet2 flights |
59 | 28 |
|
easy jet |
17 | 51 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
cheap flights |
66 | 70 |
|
cheapest flights |
56 | 65 |
|
cheap flights to london |
53 | 64 |
|
compare flights |
53 | 64 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
pickup rental |
27 | 1.45% |
|
car rental comparison |
33 | 0.53% |
|
hoxton holborn |
25 | 1.04% |
|
new york to london |
33 | 0.46% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 41.9% | |
| 38.9% | |
| 32.2% | |
| 30.7% | |
| 30.6% |
| Website | Referral Sites |
|---|---|
| 2.5 k | |
| 1.5 k | |
| 1.1 k | |
| 570 | |
| 347 |
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