officeworks.com.au Overview
Alexa Rank
5,340
Daily Pageviews per Visitor
3.87
Daily Time on Site
3:43
Bounce Rate
40.6%
Search Traffic
49.1%
Total Sites Linking In
1,231
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
83.5% |
|
China |
5.2% |
|
United States |
2.3% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
84 |
|
China |
24,886 |
|
United States |
35,289 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
officeworks |
5.3% |
|
office works |
2.1% |
|
officeworks printing |
0.84% |
|
name badges |
0.71% |
|
officeworks near me |
0.63% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 4,069 | |
| 9,751 | |
| 12,671 | |
| 5,224 | |
| 5,793 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 1,998 | 38 | |
| 1,008 | 14 | |
| 744 | 13 | |
| 301 | 27 | |
| 17 | 0 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
refresh rate |
27 | 101 |
|
new products |
0 | 0 |
|
brisbane |
374 | 17 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
air fryer |
49 | 59 |
|
humidifier |
49 | 50 |
|
air purifier |
48 | 53 |
|
massage gun |
48 | 44 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
gaming pc |
65 | 54 |
|
surface pro |
79 | 62 |
|
microsoft surface |
27 | 63 |
|
asus |
27 | 68 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
cheap phone |
52 | 71 |
|
cheap mobile phones |
49 | 67 |
|
laptop sale |
46 | 71 |
|
cheap chromecast |
46 | 71 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
kensington |
48 | 0.09% |
|
shelf storage |
20 | 1.88% |
|
plantronics voyager legend |
39 | 0.22% |
|
nest cam |
47 | 0.06% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 49.1% | |
| 46.7% | |
| 41.6% | |
| 40.6% | |
| 31.6% |
| Website | Referral Sites |
|---|---|
| 1.2 k | |
| 1.1 k | |
| 1.1 k | |
| 932 | |
| 597 |
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