kmart.com.au Overview
Alexa Rank
5,793
Daily Pageviews per Visitor
4.81
Daily Time on Site
5:19
Bounce Rate
26.9%
Search Traffic
41.6%
Total Sites Linking In
1,143
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
85.1% |
|
China |
5.2% |
|
United States |
2.9% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
70 |
|
China |
22,239 |
|
United States |
28,559 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
kmart |
10.75% |
|
kmart australia |
1.03% |
|
kmart near me |
0.68% |
|
kmart online |
0.58% |
|
k mart |
0.52% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 10,927 | |
| 15,368 | |
| 8,367 | |
| 5,340 | |
| 5,983 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
belkin |
42 | 53 |
|
cygnett |
40 | 25 |
|
fitbit au |
40 | 9 |
|
logitech |
39 | 69 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
coles |
26 | 53 |
|
jb hi fi |
14 | 53 |
|
rebel sport |
20 | 46 |
|
liquorland |
59 | 39 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
zip pay |
56 | 55 |
|
clearance |
54 | 71 |
|
cheap mobile phones |
44 | 67 |
|
buy notebooks |
44 | 61 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
potato masher |
34 | 0.37% |
|
wooden board |
26 | 1% |
|
dog accessories |
32 | 0.34% |
|
dart board |
38 | 0.19% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 49.1% | |
| 41.6% | |
| 40.8% | |
| 37.6% | |
| 23.7% |
| Website | Referral Sites |
|---|---|
| 1.2 k | |
| 1.1 k | |
| 969 | |
| 907 | |
| 513 |
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