notino.co.uk Overview
Alexa Rank
128,867
Daily Pageviews per Visitor
2.8
Daily Time on Site
2:19
Bounce Rate
62.6%
Search Traffic
40.6%
Total Sites Linking In
113
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
52.4% |
|
United States |
5.5% |
|
United Arab Emirates |
5.0% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
3,773 |
|
United States |
214,438 |
|
United Arab Emirates |
12,802 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
notino |
15.81% |
|
unisex oriental perfumes |
1.19% |
|
fragrance samples uk |
0.76% |
|
limited edition perfume |
0.67% |
|
niche perfumes uk |
0.55% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 53,386 | |
| 181,717 | |
| 135,238 | |
| 188,249 | |
| 160,852 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 678 | 36 | |
| 647 | 25 | |
| 108 | 140 | |
| 98 | 2 | |
| 62 | 15 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
festive season |
0 | 0 |
|
bubble baths |
0 | 0 |
|
perfumes |
22 | 12 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
calvin klein obsessed for men |
36 | 13 |
|
givenchy blue label |
35 | 14 |
|
perfume brands |
34 | 27 |
|
lancome idole |
34 | 19 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
davidoff cool water |
74 | 37 |
|
tom ford |
76 | 54 |
|
dior sauvage |
70 | 45 |
|
armani code |
65 | 37 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
bentley for men intense |
38 | 62 |
|
bentley for men absolute |
36 | 62 |
|
calvin klein obsessed for men |
36 | 61 |
|
perfume store |
33 | 55 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
apivita |
31 | 0.73% |
|
mont blanc explorer |
24 | 0.62% |
|
prada luna rossa carbon |
27 | 0.81% |
|
ysl black opıum |
13 | 3.27% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 61.8% | |
| 59.4% | |
| 54.7% | |
| 40.6% | |
| 29.9% |
| Website | Referral Sites |
|---|---|
| 393 | |
| 299 | |
| 113 | |
| 108 | |
| 12 |
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