nordstromrack.com Overview
Alexa Rank
2,933
Daily Pageviews per Visitor
4.80
Daily Time on Site
5:30
Bounce Rate
33.1%
Search Traffic
25.1%
Total Sites Linking In
2,199
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
89.0% |
|
Japan |
2.1% |
|
Canada |
1.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
684 |
|
Japan |
10,442 |
|
Canada |
5,109 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
nordstrom rack |
17.93% |
|
nordstrom |
8.79% |
|
free people |
0.98% |
|
nordstromrack |
0.73% |
|
nordstroms |
0.62% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 644 | |
| 2,848 | |
| 7,337 | |
| 7,718 | |
| 1,646 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 3,486 | 30 | |
| 2,054 | 48 | |
| 191 | 25 | |
| 13 | 0 | |
| 1 | 0 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
air force |
2 | 0 |
|
adidas |
3 | 1 |
|
limited edition |
8 | 128 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
ferragamo shoes |
48 | 37 |
|
salvatore ferragamo |
46 | 49 |
|
ferragamo |
44 | 49 |
|
salvatore ferragamo shoes |
43 | 30 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
clarks |
62 | 58 |
|
bag |
72 | 46 |
|
clarks shoes |
60 | 53 |
|
j crew |
36 | 62 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
dress shoes for men |
50 | 66 |
|
shoes for women |
49 | 74 |
|
loafers for men |
45 | 74 |
|
handbags for women |
45 | 69 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
born cupra tall boot |
19 | 3.61% |
|
short sleeve linen shirt |
16 | 4.55% |
|
espadrille wedge |
20 | 3.99% |
|
duffel |
34 | 0.51% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 36.2% | |
| 32.3% | |
| 30.2% | |
| 25.1% | |
| 21.6% |
| Website | Referral Sites |
|---|---|
| 12.4 k | |
| 4.1 k | |
| 2.6 k | |
| 2.2 k | |
| 785 |
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