metlink.org.nz Overview
Alexa Rank
428,745
Daily Pageviews per Visitor
2.1
Daily Time on Site
2:31
Bounce Rate
61.3%
Search Traffic
44.7%
Total Sites Linking In
271
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
New Zealand |
85.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
New Zealand |
765 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
metlink |
14.85% |
|
metlink trains |
2.2% |
|
wellington train station |
1.78% |
|
snapper |
1.7% |
|
airport flyer |
1.45% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 87,666 | |
| 226,207 | |
| 1,698,748 | |
| 59,868 | |
| 1,146,991 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 613 | 7 | |
| 368 | 3 | |
| 99 | 4 | |
| 6 | 3 | |
| 1 | 1 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
bus driver |
23 | 59 |
|
public transport |
89 | 16 |
|
wellington |
239 | 13 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
wellington regional council |
18 | 6 |
|
wellington park |
16 | 19 |
|
map |
15 | 79 |
|
wellington nz annual report |
15 | 5 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
map |
79 | 79 |
|
transport |
65 | 44 |
|
bus times |
54 | 25 |
|
buses |
73 | 40 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
parking deals |
10 | 52 |
|
where to recycle batteries |
9 | 62 |
|
jr duty free |
9 | 50 |
|
best ugly bagels |
9 | 52 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
train timetable |
32 | 0.72% |
|
bus |
51 | 0.04% |
|
hvl |
27 | 1.08% |
|
real time |
43 | 0.04% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 66.2% | |
| 44.7% | |
| 40.6% | |
| Website | Referral Sites |
|---|---|
| 390 | |
| 271 | |
| 242 | |
| 20 |
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