einsure.com.au Overview
Alexa Rank
95,542
Daily Pageviews per Visitor
5.1
Daily Time on Site
5:07
Bounce Rate
31.9%
Search Traffic
0.5%
Total Sites Linking In
191
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
80.5% |
|
New Zealand |
0.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
1,711 |
|
New Zealand |
26,970 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
allianz ctp renewal |
14.99% |
|
www.allianz.com.au ctp renewal |
13.7% |
|
einsure |
8.45% |
|
allianz ctp |
7.94% |
|
allianz.com.au/ctprenewal |
7.07% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 74,387 | |
| 51,926 | |
| 31,015 | |
| 130,707 | |
| 44,796 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
car insurance |
56 | 59 |
|
public liability insurance |
52 | 35 |
|
home insurance |
50 | 50 |
|
car insurance compare |
50 | 34 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
allianz car insurance |
50 | 31 |
|
alliance insurance |
45 | 36 |
|
motor vehicle insurance |
60 | 18 |
|
house insurance |
68 | 36 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
car insurance compare |
50 | 60 |
|
compare car insurance |
48 | 61 |
|
car insurance comparison |
44 | 61 |
|
buy insurance online |
43 | 60 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 65.6% | |
| 55.7% | |
| 50.3% | |
| 49.2% | |
| 0.5% |
| Website | Referral Sites |
|---|---|
| 408 | |
| 316 | |
| 219 | |
| 191 | |
| 131 |
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