bcbsm.com Overview
Alexa Rank
45,861
Daily Pageviews per Visitor
5.8
Daily Time on Site
4:55
Bounce Rate
24.8%
Search Traffic
33.6%
Total Sites Linking In
816
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
98.8% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
7,332 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
blue cross blue shield of michigan |
5% |
|
blue cross blue shield |
4.68% |
|
blue care network |
3.13% |
|
bcbs login |
2.62% |
|
bcbsm |
2.57% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 35,052 | |
| 34,137 | |
| 34,432 | |
| 6,135 | |
| 29,776 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 639 | 531 | |
| 497 | 16 | |
| 379 | 5 | |
| 326 | 8 | |
| 54 | 5 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
health coverage |
1 | 2 |
|
health insurance |
6 | 4 |
|
health plan |
4 | 3 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
student health insurance |
43 | 33 |
|
blue cross blue shield texas login |
43 | 28 |
|
family health insurance plans |
39 | 25 |
|
blue cross blue shield of texas claims address |
39 | 15 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
private health insurance |
60 | 38 |
|
bcbs settlement |
55 | 27 |
|
blue shield employer login |
13 | 26 |
|
blueaccess |
13 | 25 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
affordable health insurance |
57 | 66 |
|
find a doctor |
56 | 68 |
|
blue cross blue shield find a doctor |
56 | 64 |
|
bcbs find a doctor |
55 | 29 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
what can i use my hsa for |
23 | 3.04% |
|
bcbs address |
20 | 4.13% |
|
what is an epo health plan |
22 | 2.96% |
|
right hip pain icd 10 |
27 | 1.76% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 49.2% | |
| 33.6% | |
| 31% | |
| 24.8% | |
| 24.7% |
| Website | Referral Sites |
|---|---|
| 12.7 k | |
| 3.1 k | |
| 816 | |
| 775 | |
| 586 |
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