bankofscotland.co.uk Overview
Alexa Rank
22,382
Daily Pageviews per Visitor
4.0
Daily Time on Site
5:30
Bounce Rate
17.2%
Search Traffic
18.2%
Total Sites Linking In
421
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
93.3% |
|
United States |
3.2% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
579 |
|
United States |
95,782 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
bank of scotland |
36.71% |
|
bank of scotland online |
7.03% |
|
bank of scotland online banking |
3.67% |
|
bank of scotland business |
3.37% |
|
bank of scotland login |
2.58% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 13,704 | |
| 21,823 | |
| 17,159 | |
| 5,278 | |
| 87,188 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 4,781 | 3 | |
| 4,470 | 3 | |
| 1,169 | 2 | |
| 792 | 14 | |
| 288 | 9 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
mobile banking |
131 | 3 |
|
banking services |
43 | 2 |
|
current account |
159 | 5 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
bank near me |
37 | 42 |
|
student bank account |
36 | 25 |
|
agreement in principle |
34 | 24 |
|
how much can i borrow mortgage |
33 | 24 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
rbs bankline |
55 | 22 |
|
rbs |
56 | 45 |
|
rbs online |
47 | 17 |
|
rbs bank |
56 | 24 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
open bank account online |
53 | 70 |
|
online banking |
52 | 72 |
|
open bank account online uk |
44 | 60 |
|
open uk bank account online |
40 | 60 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
internet banking |
46 | 0.06% |
|
online banking |
48 | 0.05% |
|
bofs |
19 | 3.44% |
|
open bank account online |
36 | 0.16% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 27.3% | |
| 25.7% | |
| 24.3% | |
| 19.6% | |
| 18.2% |
| Website | Referral Sites |
|---|---|
| 1.7 k | |
| 1.2 k | |
| 897 | |
| 754 | |
| 421 |
Copyright © 2024 AlreadyCoded