appnexus.com Overview
Alexa Rank
65,391
Daily Pageviews per Visitor
2.3
Daily Time on Site
1:36
Bounce Rate
67.3%
Search Traffic
1.9%
Total Sites Linking In
5,765
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
24.2% |
|
Israel |
21.7% |
|
India |
20.3% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
64,838 |
|
Israel |
2,548 |
|
India |
53,029 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
appnexus |
33.28% |
|
app nexus |
5.54% |
|
appnexus login |
2.87% |
|
appnexus careers |
2.78% |
|
appnexus logo |
2.55% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 6,235 | |
| 45,057 | |
| 91,732 | |
| 40,700 | |
| 143,624 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 54 | 8 | |
| 37 | 5 | |
| 36 | 49 | |
| 3 | 0 | |
| 2 | 0 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
slack channel |
0 | 0 |
|
engineering teams |
0 | 0 |
|
github |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
header bidding |
24 | 37 |
|
what is header bidding |
23 | 23 |
|
xandr prebid |
23 | 8 |
|
prebid server premium |
23 | 8 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
header bidding |
59 | 37 |
|
iab |
55 | 44 |
|
google ad exchange |
21 | 38 |
|
ad exchange |
48 | 39 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
prebid price granularity |
28 | 23 |
|
header bidding solution |
23 | 57 |
|
price granularity prebid |
22 | 45 |
|
appnexus parent company |
19 | 19 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
audience extension |
16 | 3.64% |
|
outstream video |
24 | 0.81% |
|
brian gleason |
17 | 2.99% |
|
mrc acronym |
18 | 3.79% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 53.2% | |
| 10.4% | |
| 6.6% | |
| 2.1% | |
| 1.9% |
| Website | Referral Sites |
|---|---|
| 5.8 k | |
| 1.6 k | |
| 1.3 k | |
| 1.2 k | |
| 482 |
Copyright © 2024 AlreadyCoded