youarenotsosmart.com Overview
Alexa Rank
236,004
Daily Pageviews per Visitor
2
Daily Time on Site
1:39
Bounce Rate
68.4%
Search Traffic
31.8%
Total Sites Linking In
1,048
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
8.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
424,418 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
sunk cost fallacy |
35.7% |
|
you are not so smart |
8.67% |
|
confirmation bias |
4.91% |
|
backfire effect |
3.88% |
|
sunk cost |
3.34% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 5,031,029 | |
| 401,693 | |
| 1,265,430 | |
| - | |
| 297,117 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 651 | 14 | |
| 364 | 54 | |
| 190 | 67 | |
| 8 | 1 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
active members |
0 | 0 |
|
crash course |
0 | 0 |
|
fallacy |
12 | 14 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
loss aversion |
27 | 36 |
|
availability heuristic |
26 | 38 |
|
heuristics |
25 | 48 |
|
bounded rationality |
25 | 35 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
availability heuristic |
29 | 38 |
|
availability bias |
58 | 30 |
|
representative heuristic |
58 | 27 |
|
decoy effect |
56 | 26 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
sunk cost fallacy |
69 | 58 |
|
sunken cost fallacy |
53 | 58 |
|
sunk costs fallacy |
52 | 59 |
|
sunk-cost fallacy |
49 | 58 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
james burke |
33 | 0.34% |
|
sunk cost definition |
23 | 1.65% |
|
learned helplessness experiment |
18 | 3.6% |
|
learned helplessness definition |
21 | 1.98% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 77.5% | |
| 57.1% | |
| 48.1% | |
| 31.8% | |
| Website | Referral Sites |
|---|---|
| 1 k | |
| 806 | |
| 611 | |
| 491 | |
| 9 |
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