yankeecandle.com Overview
Alexa Rank
57,329
Daily Pageviews per Visitor
4.0
Daily Time on Site
4:42
Bounce Rate
37.7%
Search Traffic
28.8%
Total Sites Linking In
1,104
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
74.5% |
|
Pakistan |
3.9% |
|
Singapore |
1.1% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
14,336 |
|
Pakistan |
51,066 |
|
Singapore |
25,760 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
yankee candle |
31.35% |
|
candle |
3.12% |
|
candles |
2.98% |
|
woodwick candles |
1.68% |
|
yankee candles |
1.58% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 8,518 | |
| 90,656 | |
| 620,216 | |
| 983,075 | |
| 36,372 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 1,313 | 16 | |
| 75 | 8 | |
| 67 | 53 | |
| 6 | 21 | |
| 4 | 1 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
dining room |
0 | 0 |
|
bath & body works |
0 | 0 |
|
candles |
29 | 2 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
sandalwood candle |
32 | 15 |
|
strongest scented candles |
28 | 14 |
|
best wax for candles |
25 | 14 |
|
japanese cherry blossom |
23 | 30 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
sandalwood candle |
61 | 15 |
|
diffuser |
69 | 49 |
|
bath and body works |
79 | 68 |
|
bathandbodyworks |
23 | 55 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
candle store |
41 | 54 |
|
buy candles online |
33 | 52 |
|
candle company |
31 | 44 |
|
candles online |
30 | 52 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
reed diffuser sticks |
23 | 1.73% |
|
yankees |
66 | 0% |
|
electric wax warmer |
17 | 4.72% |
|
candel |
28 | 0.64% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 63.2% | |
| 43.6% | |
| 28.8% | |
| 28.8% | |
| Website | Referral Sites |
|---|---|
| 3 k | |
| 1.1 k | |
| 283 | |
| 158 | |
| 65 |
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