woolworths.com.au Overview
Alexa Rank
3,843
Daily Pageviews per Visitor
5.27
Daily Time on Site
4:56
Bounce Rate
42.4%
Search Traffic
35%
Total Sites Linking In
2,111
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
86.8% |
|
United States |
3.5% |
|
United Kingdom |
1.5% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
55 |
|
United States |
22,042 |
|
United Kingdom |
8,874 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
woolworths |
8.51% |
|
woolworths online |
6.32% |
|
woolworths catalogue |
1.35% |
|
woolworths online shopping |
0.92% |
|
woolworth |
0.84% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 5,192 | |
| 7,769 | |
| 10,927 | |
| 5,793 | |
| 3,665 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 648 | 30 | |
| 443 | 45 | |
| 321 | 41 | |
| 119 | 243 | |
| 17 | 0 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
contact tracing |
0 | 0 |
|
team member |
17 | 273 |
|
symptoms |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
heat pack |
34 | 24 |
|
heat bag |
32 | 19 |
|
sukin beard oil |
32 | 10 |
|
clearance |
31 | 46 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
supercheap |
57 | 43 |
|
dan murphy's |
65 | 34 |
|
chemist warehouse |
68 | 52 |
|
supercheap auto |
59 | 44 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
catalogue |
50 | 82 |
|
catalogues |
44 | 67 |
|
free delivery |
43 | 69 |
|
online shopping |
41 | 70 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
ovaltine |
41 | 0.23% |
|
store locator |
32 | 0.35% |
|
sunsol |
22 | 4.85% |
|
beef sausage |
24 | 1.48% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 43.7% | |
| 41.6% | |
| 40.8% | |
| 35% | |
| 34.9% |
| Website | Referral Sites |
|---|---|
| 2.1 k | |
| 1.7 k | |
| 1.1 k | |
| 969 | |
| 825 |
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