whsmith.co.uk Overview
Alexa Rank
85,063
Daily Pageviews per Visitor
1.5
Daily Time on Site
1:21
Bounce Rate
79.2%
Search Traffic
37%
Total Sites Linking In
2,412
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
63.5% |
|
United States |
6.3% |
|
India |
5.0% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
2,446 |
|
United States |
122,255 |
|
India |
136,816 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
whsmith |
5.26% |
|
wh |
4.96% |
|
wh smith |
4.37% |
|
free ebooks |
0.91% |
|
pencil case |
0.65% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 20,680 | |
| 57,544 | |
| 15,342 | |
| 60,087 | |
| 127,132 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 23,081 | 64 | |
| 1,893 | 38 | |
| 715 | 15 | |
| 692 | 15 | |
| 362 | 8 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
debut novels |
38 | 17 |
|
new books |
56 | 149 |
|
bestselling authors |
139 | 53 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
the richest man in babylon |
34 | 40 |
|
book store near me |
33 | 42 |
|
non fiction |
33 | 39 |
|
book stores |
33 | 37 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
stationery store |
61 | 36 |
|
office supplies |
18 | 48 |
|
envelope |
77 | 50 |
|
desk accessories |
71 | 37 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
book store |
41 | 65 |
|
good vibes good life |
40 | 71 |
|
never split the difference |
38 | 69 |
|
best seller books |
37 | 70 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
back to school checklist |
24 | 1.99% |
|
stationary |
51 | 0.05% |
|
past tense: (jack reacher 23) |
28 | 1.05% |
|
wedding magazine |
19 | 2.96% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 62.5% | |
| 47% | |
| 44.5% | |
| 41% | |
| 37% |
| Website | Referral Sites |
|---|---|
| 10.6 k | |
| 4.8 k | |
| 2.4 k | |
| 1.3 k | |
| 591 |
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