waterstones.com Overview
Alexa Rank
19,526
Daily Pageviews per Visitor
5.3
Daily Time on Site
2:52
Bounce Rate
55.5%
Search Traffic
48.4%
Total Sites Linking In
10,553
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
48.2% |
|
United States |
8.0% |
|
Philippines |
4.1% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
693 |
|
United States |
27,851 |
|
Philippines |
1,293 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
waterstones |
2.62% |
|
waterstones london |
0.38% |
|
little people big dreams |
0.28% |
|
erotic |
0.27% |
|
jo nesbo books |
0.27% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 5,857 | |
| 15,258 | |
| 58,428 | |
| 87,456 | |
| 59,867 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 23,047 | 64 | |
| 9,881 | 17 | |
| 1,890 | 38 | |
| 715 | 15 | |
| 692 | 15 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
new books |
847 | 98 |
|
bestselling authors |
1,800 | 87 |
|
prose |
1,317 | 64 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
wonky donkey |
42 | 44 |
|
stationery |
39 | 51 |
|
no fear shakespeare macbeth |
38 | 30 |
|
work your light oracle cards |
38 | 27 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
rich dad poor dad |
68 | 51 |
|
ebook |
60 | 52 |
|
charles dickens |
65 | 48 |
|
ebooks |
68 | 48 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
never split the difference |
47 | 69 |
|
books for kids |
47 | 66 |
|
books for children |
46 | 67 |
|
best seller books |
45 | 70 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
secret energy |
23 | 1.54% |
|
rhonda byrne |
35 | 0.19% |
|
boyfriend material |
19 | 2.01% |
|
demon slayer manga box set |
12 | 3% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 63.4% | |
| 48.4% | |
| 41.3% | |
| 37% | |
| 23.6% |
| Website | Referral Sites |
|---|---|
| 13.1 k | |
| 10.6 k | |
| 4.8 k | |
| 2.4 k | |
| 1.3 k |
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