whitcoulls.co.nz Overview
Alexa Rank
474,018
Daily Pageviews per Visitor
2.8
Daily Time on Site
2:23
Bounce Rate
41.7%
Search Traffic
37.6%
Total Sites Linking In
255
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
New Zealand |
84.4% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
New Zealand |
814 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
whitcoulls |
12.15% |
|
whitcoulls books |
2.84% |
|
whitcoulls nz |
1.69% |
|
whitcouls |
1.35% |
|
whitcoulls top 100 |
1.17% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 331,427 | |
| 95,437 | |
| 225,666 | |
| 33,839 | |
| 42,120 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 1,146 | 12 | |
| 81 | 11 | |
| 29 | 9 | |
| 17 | 48 | |
| 4 | 1 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
auckland |
1 | 273 |
|
online shoppers |
0 | 0 |
|
payment plan |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
the concise 48 laws of power |
30 | 15 |
|
school supplies |
27 | 48 |
|
laminator nz |
26 | 10 |
|
office chair |
24 | 53 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
48 laws of power |
59 | 45 |
|
warehouse stationary |
53 | 27 |
|
online book store |
54 | 33 |
|
warehouse stationery |
53 | 43 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
buy books nz |
35 | 43 |
|
books buy online |
25 | 61 |
|
buy books online nz |
25 | 33 |
|
nz book store |
25 | 36 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
greeting card |
35 | 0.23% |
|
white acrylic paint |
17 | 1.95% |
|
world globe |
35 | 0.29% |
|
thank you card |
39 | 0.14% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 52.5% | |
| 50.8% | |
| 37.6% | |
| 22.8% | |
| 19.4% |
| Website | Referral Sites |
|---|---|
| 638 | |
| 255 | |
| 225 | |
| 135 | |
| 81 |
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