theage.com.au Overview
Alexa Rank
6,152
Daily Pageviews per Visitor
1.68
Daily Time on Site
5:50
Bounce Rate
60.3%
Search Traffic
8.3%
Total Sites Linking In
13,990
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
76.8% |
|
China |
7.3% |
|
United States |
4.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
74 |
|
China |
13,908 |
|
United States |
17,060 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
the age |
13.06% |
|
australian open |
2.76% |
|
durian gas leak scare |
1.82% |
|
theage |
1.68% |
|
novak djokovic |
1.49% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 18,351 | |
| 10,531 | |
| 5,814 | |
| 3,626 | |
| 9,001 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 97,599 | 69 | |
| 88,395 | 27 | |
| 59,803 | 38 | |
| 24,014 | 34 | |
| 350 | 6,197 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
victorian government |
3,199 | 212 |
|
daniel andrews |
4,141 | 284 |
|
melbourne |
13,774 | 129 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
covid vaccine booking |
50 | 35 |
|
vaccine booking |
45 | 33 |
|
vaccine certificate |
43 | 39 |
|
covid hotspots |
43 | 20 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
australia world cup |
74 | 33 |
|
scott morrison |
74 | 50 |
|
ash barty |
74 | 32 |
|
sbs world cup |
12 | 38 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
exposure sites melbourne |
66 | 21 |
|
vic exposure sites |
65 | 21 |
|
covid exposure sites |
64 | 31 |
|
covid exposure sites melbourne |
63 | 21 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
derrimut |
26 | 1.14% |
|
ticketek |
47 | 0.14% |
|
black eyed peas |
49 | 0.03% |
|
melbourne airport |
39 | 0.26% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 51.4% | |
| 31.6% | |
| 27.8% | |
| 20.9% | |
| 8.3% |
| Website | Referral Sites |
|---|---|
| 14 k | |
| 6.9 k | |
| 4.9 k | |
| 3.2 k | |
| 2.2 k |
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