tfl.gov.uk Overview
Alexa Rank
11,911
Daily Pageviews per Visitor
3.4
Daily Time on Site
3:48
Bounce Rate
33.9%
Search Traffic
50.8%
Total Sites Linking In
11,547
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
82.6% |
|
United States |
5.7% |
|
France |
1.2% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
114 |
|
United States |
16,284 |
|
France |
9,503 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
london tube map |
5.28% |
|
oyster card |
2.97% |
|
tube map |
2.9% |
|
london underground map |
2.57% |
|
london underground |
1.9% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 27,744 | |
| 458,697 | |
| 94,261 | |
| 1,404,397 | |
| 7,449 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 12,766 | 7 | |
| 2,889 | 48 | |
| 482 | 87 | |
| 83 | 1 | |
| 7 | 1 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
cycling |
315 | 92 |
|
public transport |
448 | 94 |
|
central london |
323 | 90 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
paddington station london map |
38 | 15 |
|
stansted express |
36 | 36 |
|
london paddington station map |
36 | 11 |
|
train to heathrow |
35 | 13 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
stansted express |
28 | 36 |
|
madame tussauds london |
55 | 34 |
|
london eye |
27 | 48 |
|
westminster abbey |
61 | 48 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
travel card prices |
50 | 49 |
|
oyster card prices |
49 | 16 |
|
london underground prices |
49 | 49 |
|
buy oyster card |
48 | 15 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
london marylebone |
22 | 2.45% |
|
taxi fare |
28 | 1.53% |
|
fly emirates |
44 | 0.08% |
|
tf |
46 | 0.11% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 85.9% | |
| 85.3% | |
| 74.6% | |
| 50.8% | |
| 34.7% |
| Website | Referral Sites |
|---|---|
| 11.5 k | |
| 5.9 k | |
| 4.9 k | |
| 180 | |
| 39 |
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