sony.co.uk Overview
Alexa Rank
58,030
Daily Pageviews per Visitor
1.9
Daily Time on Site
2:03
Bounce Rate
62.1%
Search Traffic
53.3%
Total Sites Linking In
2,335
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
39.0% |
|
United States |
8.7% |
|
India |
4.5% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
1,631 |
|
United States |
49,100 |
|
India |
85,896 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
sony |
1.01% |
|
sony uk |
0.58% |
|
sony wh-1000xm3 |
0.37% |
|
sony wh-1000xm4 |
0.35% |
|
sony wf-1000xm4 |
0.34% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 40,642 | |
| 1,635 | |
| 12,602 | |
| 78,912 | |
| 100,123 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 1,422 | 96 | |
| 761 | 24 | |
| 410 | 70 | |
| 69 | 12 | |
| 10 | 16 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
sound quality |
74 | 56 |
|
products services |
150 | 36 |
|
environmental footprint |
149 | 36 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
sony uae |
49 | 26 |
|
sony corporation |
45 | 28 |
|
imaging edge webcam |
44 | 27 |
|
sony icd-px470 |
44 | 24 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
sony hdr-cx405 |
62 | 26 |
|
sony alpha 7 iii |
63 | 34 |
|
sony srs-xb13 |
62 | 22 |
|
sony action camera |
66 | 27 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
sony store |
60 | 57 |
|
sony support website |
54 | 60 |
|
sony website |
53 | 66 |
|
playstation store |
51 | 11 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
motionflow xr 240 |
16 | 4.71% |
|
how to pair bluetooth headphones |
21 | 2.92% |
|
sony ht-sf200 |
16 | 3.45% |
|
xperia 1 iv |
21 | 1.55% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 65.6% | |
| 60.5% | |
| 53.3% | |
| 51.9% | |
| 20.1% |
| Website | Referral Sites |
|---|---|
| 13.3 k | |
| 3.9 k | |
| 2.3 k | |
| 564 | |
| 183 |
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