santander.com Overview
Alexa Rank
70,479
Daily Pageviews per Visitor
1.3
Daily Time on Site
1:43
Bounce Rate
68.2%
Search Traffic
31.8%
Total Sites Linking In
1,269
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Spain |
27.8% |
|
Mexico |
14.2% |
|
United States |
12.8% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Spain |
2,947 |
|
Mexico |
10,804 |
|
United States |
58,426 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
santander |
34.75% |
|
banco santander |
16.32% |
|
criptomonedas |
2.97% |
|
cotizacion santander |
0.94% |
|
santander mexico |
0.84% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 3,635 | |
| 3,885 | |
| 11,162 | |
| 6,615 | |
| 15,857 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 468 | 23 | |
| 439 | 18 | |
| 72 | 9 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
banking |
33 | 34 |
|
online banking |
15 | 35 |
|
banco santander |
126 | 28 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
santander home banking |
41 | 28 |
|
santander swift code |
41 | 17 |
|
swift code santander |
39 | 14 |
|
home banking santander |
38 | 26 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
beneficios santander |
52 | 21 |
|
santander bank online |
14 | 33 |
|
hsbc |
65 | 67 |
|
santander fatura |
21 | 27 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
santander online |
71 | 58 |
|
santander online banking |
57 | 10 |
|
banco santander online |
52 | 57 |
|
santander apple pay |
47 | 57 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
santander ripple |
39 | 0.23% |
|
investment banking |
43 | 0.08% |
|
cotizacion |
36 | 0.56% |
|
santander bank address |
18 | 4.24% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 34% | |
| 32.3% | |
| 31.8% | |
| 14.5% | |
| 14.1% |
| Website | Referral Sites |
|---|---|
| 1.4 k | |
| 1.3 k | |
| 1.3 k | |
| 772 | |
| 292 |
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