sanlam.co.za Overview
Alexa Rank
56,520
Daily Pageviews per Visitor
6.4
Daily Time on Site
8:04
Bounce Rate
37.9%
Search Traffic
31.1%
Total Sites Linking In
274
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
South Africa |
92.8% |
|
United States |
1.7% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
South Africa |
356 |
|
United States |
300,129 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
sanlam |
10.88% |
|
sanlam login |
5.79% |
|
tax calculator |
3.11% |
|
sanlam vacancies |
2.68% |
|
sanlam reality |
2.62% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 57,326 | |
| 23,786 | |
| 11,287 | |
| 29,784 | |
| 4,790 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 447 | 50 | |
| 438 | 53 | |
| 391 | 77 | |
| 100 | 77 | |
| 28 | 9 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
corporate customers |
0 | 0 |
|
south african |
35 | 126 |
|
financial services |
7 | 11 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
tax |
26 | 52 |
|
investec opportunity fund |
26 | 11 |
|
map |
24 | 79 |
|
fiduciary |
23 | 52 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
tax |
70 | 52 |
|
simple tax calculator |
58 | 30 |
|
tax bracket |
72 | 39 |
|
income calculator |
67 | 40 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
online tax calculator |
26 | 70 |
|
tax free investments |
26 | 73 |
|
what is a tax free savings account |
26 | 60 |
|
tax free investment |
26 | 50 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
takalani sesame |
15 | 2.85% |
|
money saver |
21 | 1.77% |
|
salary calculator |
57 | 0.01% |
|
investments |
38 | 0.19% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 76.9% | |
| 72.2% | |
| 50% | |
| 32.2% | |
| 31.1% |
| Website | Referral Sites |
|---|---|
| 880 | |
| 568 | |
| 351 | |
| 274 | |
| 99 |
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