rbcinsurance.com Overview
Alexa Rank
135,847
Daily Pageviews per Visitor
3.5
Daily Time on Site
3:42
Bounce Rate
36.4%
Search Traffic
55.2%
Total Sites Linking In
613
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Canada |
93.3% |
|
United States |
6.7% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Canada |
3,117 |
|
United States |
301,338 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
rbc insurance |
14.13% |
|
rbc |
7.79% |
|
rbc car insurance |
3.43% |
|
rbc travel insurance |
2.75% |
|
rbc auto insurance |
2.44% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 920,946 | |
| 67,949 | |
| 351,321 | |
| 18,746 | |
| 166,156 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 542 | 5 | |
| 161 | 7 | |
| 159 | 5 | |
| 105 | 2 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
mortgage rates |
0 | 0 |
|
life insurance |
28 | 0 |
|
car insurance |
9 | 1 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
accident insurance |
23 | 34 |
|
covid travel insurance |
23 | 25 |
|
best health insurance canada |
23 | 13 |
|
best travel insurance covid |
23 | 11 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
cheap car insurance |
61 | 46 |
|
insurance company |
61 | 35 |
|
auto insurance companies |
66 | 40 |
|
car insurance companies |
68 | 40 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
cheap life insurance for adults |
33 | 59 |
|
cheap medical travel insurance |
32 | 53 |
|
best family life insurance |
31 | 59 |
|
life insurance cost |
30 | 62 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
term insurance |
44 | 0.07% |
|
homeowner insurance |
35 | 0.43% |
|
disability insurance |
43 | 0.13% |
|
home owners insurance |
34 | 0.22% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 55.2% | |
| 53.9% | |
| 53% | |
| 18.1% | |
| 5.3% |
| Website | Referral Sites |
|---|---|
| 842 | |
| 623 | |
| 613 | |
| 447 | |
| 11 |
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