puma.com Overview
Alexa Rank
4,052
Daily Pageviews per Visitor
4.3
Daily Time on Site
4:08
Bounce Rate
31.1%
Search Traffic
44.3%
Total Sites Linking In
6,003
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
India |
25.0% |
|
United States |
17.0% |
|
China |
7.5% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
India |
2,036 |
|
United States |
4,292 |
|
China |
12,811 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
puma |
21.55% |
|
puma shoes |
3.52% |
|
puma sneakers |
1.37% |
|
puma india |
1.1% |
|
fenty puma |
0.72% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 11,469 | |
| 1,291 | |
| 429 | |
| 2,429 | |
| 542 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 104,292 | 42 | |
| 3,073 | 299 | |
| 1,573 | 255 | |
| 22 | 21 | |
| 4 | 7 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
adidas |
0 | 0 |
|
michael jordan |
0 | 0 |
|
air jordan |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
tennis shoes |
45 | 45 |
|
adidas shoes |
44 | 52 |
|
adidas india |
44 | 47 |
|
running leggings |
43 | 19 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
new balance |
55 | 64 |
|
vans |
57 | 68 |
|
converse |
14 | 63 |
|
asics |
14 | 59 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
running shoes for men |
60 | 68 |
|
running shoes for women |
56 | 71 |
|
shoes for men |
55 | 70 |
|
tracksuit for men |
55 | 69 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
arsenal shirt |
19 | 3.84% |
|
ferrari wallet |
16 | 4.64% |
|
mox |
41 | 0.21% |
|
ferrari energy |
21 | 1.69% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 44.3% | |
| 38.4% | |
| 36.8% | |
| 29.8% | |
| 23.3% |
| Website | Referral Sites |
|---|---|
| 22.9 k | |
| 8.6 k | |
| 6 k | |
| 287 | |
| 183 |
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