publicholidays.com.au Overview
Alexa Rank
136,401
Daily Pageviews per Visitor
1.4
Daily Time on Site
1:42
Bounce Rate
80.6%
Search Traffic
83.7%
Total Sites Linking In
55
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
75.0% |
|
India |
10.9% |
|
United States |
3.5% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
2,494 |
|
India |
129,232 |
|
United States |
380,571 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
easter 2019 |
3.93% |
|
labour day |
2.66% |
|
australia day 2022 |
1.95% |
|
easter 2022 |
1.9% |
|
public holidays 2022 |
1.29% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 1,479,227 | |
| 110,890 | |
| 49,052 | |
| - | |
| 3,324,463 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 81 | 26 | |
| 12 | 1 | |
| 5 | 2 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
proofreading |
0 | 0 |
|
academic writing |
0 | 0 |
|
academic skills |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
act school |
14 | 9 |
|
gravity falls |
13 | 53 |
|
studiosity |
13 | 22 |
|
fathers day 2018 |
12 | 66 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
calendar 2018 |
59 | 67 |
|
school terms nz |
25 | 12 |
|
school holidays 2018 nz |
25 | 18 |
|
nz school holidays |
51 | 26 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
good friday 2019 |
22 | 70 |
|
good friday 2021 |
21 | 71 |
|
good friday 2022 |
19 | 57 |
|
good friday 2018 |
18 | 71 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
2022 public holidays |
17 | 2.17% |
|
labour day weekend 2018 |
24 | 2.71% |
|
national holiday |
34 | 0.31% |
|
national holiday tomorrow |
20 | 2.98% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 83.7% | |
| 21.2% | |
| Website | Referral Sites |
|---|---|
| 96 | |
| 55 | |
| 14 | |
| 4 |
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