powells.com Overview
Alexa Rank
65,717
Daily Pageviews per Visitor
2.6
Daily Time on Site
2:16
Bounce Rate
61.8%
Search Traffic
44.4%
Total Sites Linking In
9,994
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
55.3% |
|
India |
10.0% |
|
Canada |
2.5% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
14,982 |
|
India |
91,806 |
|
Canada |
32,466 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
powells books |
7.16% |
|
powells city of books |
3.41% |
|
used books |
3.37% |
|
best books to read |
3.13% |
|
powell |
3.11% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 61,432 | |
| 41,775 | |
| 36,567 | |
| 11,220 | |
| 19,884 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 45,927 | 33 | |
| 3,501 | 32 | |
| 1,940 | 61 | |
| 329 | 7 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
bestselling authors |
371 | 24 |
|
washington post |
293 | 13 |
|
new york times |
951 | 16 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
local bookstores |
32 | 24 |
|
book affiliate programs |
28 | 14 |
|
the invisible life of addie larue |
27 | 20 |
|
books affiliate program |
27 | 11 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
book lists |
68 | 27 |
|
best nonfiction books |
65 | 33 |
|
classic novels |
63 | 30 |
|
best non fiction books |
65 | 30 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
online book store |
59 | 54 |
|
online bookstore |
55 | 61 |
|
online bookstores |
53 | 64 |
|
online book stores |
52 | 63 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
interesting books |
20 | 3.2% |
|
nebula award winners |
24 | 2.02% |
|
order books online |
22 | 1.86% |
|
the nebula awards |
15 | 4.24% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 44.4% | |
| 31.3% | |
| 31.2% | |
| 26% | |
| 12.8% |
| Website | Referral Sites |
|---|---|
| 16.5 k | |
| 14.2 k | |
| 10 k | |
| 8.2 k | |
| 2.5 k |
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