planning.vic.gov.au Overview
Alexa Rank
322,028
Daily Pageviews per Visitor
1.7
Daily Time on Site
1:56
Bounce Rate
62.4%
Search Traffic
47.2%
Total Sites Linking In
456
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
78.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
4,731 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
vicplan |
3.07% |
|
planning |
2.18% |
|
victoria zoning map |
2.05% |
|
victoria population |
1.87% |
|
ppv planning |
1.68% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 306,460 | |
| 339,302 | |
| 189,032 | |
| 5,822,700 | |
| 667,558 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 1,408 | 37 | |
| 95 | 29 | |
| 62 | 9 | |
| 20 | 9 | |
| 1 | 2 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
victorian government |
21 | 13 |
|
melbourne |
13 | 16 |
|
aboriginal |
34 | 8 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
map |
38 | 79 |
|
victoria map |
30 | 23 |
|
map share |
30 | 12 |
|
vic |
28 | 46 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
map |
79 | 79 |
|
council |
67 | 48 |
|
maps victoria |
49 | 13 |
|
building permit |
61 | 30 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
planning maps online |
43 | 46 |
|
planning schemes online |
41 | 32 |
|
special building overlay |
29 | 46 |
|
online map |
24 | 66 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
planning maps online |
18 | 4.81% |
|
population of victoria |
20 | 1.7% |
|
vic population |
12 | 3.93% |
|
mapshare vic |
12 | 3.21% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 47.2% | |
| 46.7% | |
| 35.3% | |
| 16.6% | |
| 15.2% |
| Website | Referral Sites |
|---|---|
| 2.3 k | |
| 542 | |
| 456 | |
| 280 | |
| 65 |
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